![]() Supporting Providers of Home Medical Equipment and Services in the Home with Leadership, Knowledge, and Advocacy |
May 6 & 7, 2025
Courtyard Boston Marlborough, 75 Felton St, Marlborough, MA 01752
AgendaSessions and descriptions. |
Tuesday, May 6, 2025
9:00 - 10:00a |
Change to Thrive: HME Paradigm Shift
Steve Cela, Strategic Office Support |
Opportunity is knocking. With the baby boomer generation retiring, the hospital-at-home movement, and the consolidation of the HME industry, HME providers are poised to capture triple-digit growth in the coming years. To capture this growth, providers must be prepared. Attend this session to learn the top three things you can do to capture the market growth. The discussion will dive into profitability, process optimization, and include case study learnings from the hundreds of teams SOS has implemented into HME companies. This presentation is aimed towards owners, management, and individual contributors alike—it takes alignment through your entire company to capture the opportunity in the market. You will walk away with actionable take-aways and learn exactly where to start so you are prepared for growth! |
10:15 - 11:15a | Marketing: Writing a Creative Brief to Kick-Start a Campaign (Part 1) Mandi Rodgers, VGM & Associates In this first breakout session, we will walk through all of the components of a creative brief. We will also work on a creative brief of your own that you will be able to use to launch a new campaign. Please come prepared with an idea of a product, program, or campaign you'd like to work on. |
10:15 - 11:15a | Resupply - KPIs, Benchmarks, and More Kyle Neese, ACU-Serve (Description TBD) |
11:30a - 12:30p | State Chair Advocacy Updates and Best Practices when Connecting with Legislators HOMES State Chairs; Billy Fredericks, Allcare Medical Supply (Description TBD) |
1:30 - 2:30p | Marketing: Building Out Your Campaign (Part 2) Mandi Rodgers, VGM & Associates In part two of the creative brief sessions, we will start building out the components you outlined in your creative brief. We will look at free tools you can use to build and implement your campaign. The goal of these two sessions is for you to walk away with most, if not all components of your campaign built and ready to launch. |
1:30 - 2:30p | RCM Best Practices - Keeping AR Current Without Losing Sight of Aging Julie Dube, Brightree Identifying and monitoring key performance indicators along with the tools for process improvement. |
2:45 - 3:45p | AAHomecare Payer Relations Update Laura Williard, AAHomecare (Description TBD) |
Wednesday, May 7, 2025
9:00 - 10:00a | How to Turn Typical Billing Losses Into New Revenue Andrea Stark, MiraVista Every DME supplier knows the pain of writing off claims, and most are frustrated by the frequent fliers … the reasons they see over and over again. Regardless of the cause – internal billing errors or unwieldy payer obstacles – these revenue losses hurt. By reevaluating common write-off explanations, Andrea Stark (MiraVista, LLC) turns the tables, showing DME suppliers how to go beyond saving lost collections with strategies to actually generate incremental income. In this session, attendees learn to:
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9:00 - 10:00a | The FINE Line Between the ATP Assessment & the Specialty LCMP Evaluation Dan Fedor, VGM & Associates Medicare and other insurances that follow Medicare require a specialty wheelchair evaluation to be performed by an LCMP (usually a PT or OT) and an ATP assessment for complex rehab wheelchairs (K0835-K0864, K0005, and E1161). The LCMP may not have a financial relationship with the wheelchair supplier and the wheelchair supplier must employee the ATP. So, where is the line of what each is expected and compliant to document including with telehealth? The Medicare Contractors as well as APTA and AOTA have weighed in and put the line in the sand. In this session, we will discuss The FINE Line and outline the ethical and legal implications if it is crossed. |
10:15 - 11:15a | Leveraging Technology for Patient Experience Kyle Neese, ACU-Serve
(Description TBD) |
10:15 - 11:15a | Operational Kim Cuce', VGM & Associates Kim Cuce', VGM & Associates Join us for an insightful presentation designed to DME suppliers with actionable strategies to optimize financial performance, uncover cost savings, and drive business forward in 2025 and beyond. The DME industry is at a pivotal moment, driven by transformative trends in healthcare. As demand for DME increases due to an aging population and rising rates of chronic conditions, providers must adapt to stay competitive. This session will explore the significance of embracing technology, optimizing business offerings, and turning lost revenue into new opportunities. By the end of the session, you will have the tools and strategies necessary to drive your business to a success. Objectives:
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1:30 - 2:30p | Outsourcing: Optimizing Operating Efficiency, Customer Experience and Profitability Bruce Gehring, Allegiance Group; Kim Cuce', VGM & Associates and Panel (TBA) In this interactive session, we'll be addressing key operational areas that benefit from outsourcing. This session will highlight Front and Back Office support, covering claims processing to patient billing and follow-up. We will discuss the key metrics for measuring operational effectiveness and the impact on profitability. We will discuss common pitfalls and key performance benchmarks to review and track to assure optimal effectiveness. We will review the processes and procedures that ensure accountability and drive customer satisfaction and financial performance. |
1:30 - 2:30p | (Breakout Session TBA) |
2:45 - 3:45p | A Time to Lead Ike Isaacson, VGM & Associates A discussion of the current policy environment in Washington, D.C. This session will focus on the work being done on Medicare reimbursement as well as other topics, and the opportunity this advocacy work offers the industry. Given the challenges that reimbursement, regulations, and other forces play in our industry, we can no longer sit back and assume others will champion our cause. Whether you are a seasoned policy wonk, or new to the game, this session will offer information, ideas, and a challenge to engage and to lead our industry into the future. |
All attendees and exhibitors are invited to join any and all meeting sessions, breaks, meals, and networking opportunities.