HOMES is pleased to announce the promotion of

Lauryn Estrella to Executive Director

January 28, 2025

Lauryn Estrella's journey with HOMES has come full circle. She began her career in the HME industry in 2014 as an Administrative Assistant at HOMES, working alongside her mother, Karyn Estrella, who served as the association’s Executive Director for 21 years before her passing in 2019 after a brief battle with pancreatic cancer.  Karyn was a trailblazer in the industry and a source of inspiration for many, including Lauryn.  "Working with my mother showed me what true leadership looks like.  Though no one could ever truly fill her shoes,” Lauryn shares, “what I do hope to bring back to HOMES is her heart and compassion - qualities that defined her leadership and made HOMES feel like home for so many. HOMES has always held a special place in my heart, and I look forward to taking on this role and seeing what we can accomplish in the years to come.”

Lauryn transitions into this role after coming back to HOMES in January 2024 and serving as Director of Membership Outreach where she focused on member communication, reorganizing HOMES’ advocacy efforts through committees and state workgroups, while building stronger connections with Medicaid programs and Managed Care Organizations (MCOs) across New England. HOMES holds regular meetings with Medicaid programs in Maine, Massachusetts, New Hampshire, Rhode Island, and Vermont, as well as with New Hampshire MCOs like New Hampshire Healthy Families and AmeriHealth NH.

As Executive Director, Lauryn hopes to build on these efforts by further developing the supportive community among HOMES members. “This role is about bringing members together to create positive change for home medical equipment providers across New England, and in turn, quality care for their patients,” she says. “The success of HOMES has always been based on the involvement of our members, and their dedication and participation is what makes our work possible. That’s the true power of the association – coming together, uniting our voices, and collaborating to overcome challenges in this ever-evolving industry.”

Bill Fredericks, President of Allcare Medical Supply and current Board Chair of HOMES, says, "I am thrilled to name Lauryn as Executive Director of HOMES." He adds, "To have personally seen her introduction to HOMES as a kid helping her mom, Karyn, and to witness her transformation into the passionate advocate for our industry in New England that she has become has been amazing. Karyn Estrella was a DMEPOS legend, a good friend to many, and sorely missed. Lauryn is determined to make her own name in the industry by working tirelessly for HOMES. I can only imagine how proud her mom would be."

Following Karyn's passing in 2019, Lauryn stepped away from HOMES in 2020 to support various HME state associations nationwide. During this time, she began working with the Texas Medical Equipment Providers Association (TexMEP), where she continues to serve as Executive Director.

HOMES has been advocating for HME providers since its founding in 1988 as the New England Medical Equipment Dealers Association (NEMED), and Lauryn is committed to carrying on its legacy while looking toward the future.

Please join us in welcoming her to this new role - send your congratulations to lauryn@homesne.org!